By Guest Blogger, Mary Schmidt, Marketing Troubleshooter
Yes, passion is a key ingredient in entrepreneurial success, but it's not the only one. In fact, passion can actually blind us right to the point of failure. ("It'll all work out" is the mantra, so no planning is done or alternatives reviewed...when the bank account has been empty for months.)
You can be passionate about what you do - and hate the nitty-gritty business details. Haven't we all known people that started out all afire, proud to have their very own bakery/plumbing company/software firm/consulting group...only to see them flare up and burn out when faced with things like bookkeeping or managing employees.
Passion can also prolong the agony when dealing with vendors and employees. "He means well" "She tries so hard" "She really believes in the mission." Well, that's great, but can he or she actually do the job? We keep giving the passionate ones just one more chance.