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April 2010
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June 2010

By Guest Blogger, Donna DeClemente, Donna's Promo Talk Being from Rochester, NY, I have worked with Eastman Kodak over the years and know many people who have and still work there. The company has been going through a huge transformation... Read more →

Please stop referring to me as Mr. DiVita. Obviously, you know nothing of me or my blog, which makes me wonder why you're pitching me. (Mr. DiVita is my ex-husband and he doesn't blog.) Please stop sending me off-topic pitches.... Read more →

By Guest Blogger, Donna DeClemente, Donna's Promo TalkWell results of another new study have been released regarding marketing to women and what influences our purchasing decisions. A joint study from iVillage and SheSpeaks highlights that interaction between women through online... Read more →

It's here! The first business book actually written ON Twitter! That's right - a business book about social media marketing comprised of a series of twitter tweets. How kewl is that? I can tell you how kewl - very kewl!... Read more →

Marketing to Women with my BBFF Michele Miller

Michele Miller over at Wonderbranding is a much bigger expert than I - she encompasses both online and offline marketing to women. I love this video with her voice-over explaining why a woman's time horizon is the linchpin of life.... Read more →