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May 2011
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July 2011

By Amanda Ponzar Social media is not just for photo sharing, keeping up with friends and networking; it’s now part of almost any integrated marketing communications plan (for consumers). Best of all, social media is pretty much free (how many... Read more →


By Guest Blogger, Donna DeClemente, Donna's Promo Talk Google quietly announced yesterday Google+, it's new social networking platform that appears to directly target Facebook. It's currently operating via a "field trial" and aims to connect people via friendship circles, interests,... Read more →


By Blog Manager Robbi Hess Of course you don't need social media. I mean as long as you're happy toiling away in obscurity while your colleagues -- whether you're a writer, an entrepreneur or a builder of widgets -- are... Read more →


Women Standing Up For A Cause

by Yvonne DiVita I share this video not just because it represents a cause I am passionate about (protecting our animal friends - especially those in shelters where they are supposed to be 'safe') but because it shows that WOMEN... Read more →


By Guest Blogger, Mary Schmidt, Marketing Troubleshooter Oh, just shoot me now. In working (and hanging) with entrepreneurs, I hear this more often than I hear "I'll have to ask my husband." Yet, supposedly women are more risk-adverse. Hmmm...could it... Read more →


By Amanda Ponzar Working hard is good. Volunteering hard is good too –- plus it does good. This week, an estimated 1,000 volunteers gathered on the National Mall in DC to stuff 50,000 back packs with 150,000 books for kids... Read more →


By Guest Blogger, Donna DeClemente, Donna's Promo Talk The Super 8 movie from Paramount Pictures released in theaters earlier this month poses again the age-old question: are we really alone? 7-Eleven is taking this opportunity to give a lucky fan... Read more →


By Guest Blogger Sybil F. Stershic Engaging employees in the workplace continues to be a hot topic with regularly posted social media content (including mine), conferences, webinars, an online Employee Engagement Network, even a new professional certification initiative – all... Read more →


Who doesn't know that YouTube is the "second-largest search engine" online? Even if you don't know that 'fact', you know that YouTube is a force to be reckoned with. Which means: are you using YouTube to create business for you?... Read more →