By Laura Smith, Chief Firecracker, Pink Spark Systems So...here it is. Another day of work. How did you wake up? Alive, energized and full of excitement? OR ho-hum, sluggish and mildly deflated? How do you bring the magic back? Sister,... Read more →


Nettie Reynolds: A Mother's Work is Never Done

Moms everywhere will appreciate this little 'essay' Nettie Reynolds delivered recently and shared with others on YouTube. It harkens back to the times of our childhood when Mom was our all. It reminds us that, as Mothers ourselves, we have... Read more →


By Guest Blogger, Donna DeClemente, Donna's Promo Talk Last week I wrote about some new research on how moms are using their mobile devices for shopping. Here's some other new insights that find that moms are 20% more likely to... Read more →


Guest post by Patrick Rosario According to American Express, the number of woman owned $1 million dollar businesses are growing. More women are taking the plunge and starting businesses of their own. This increase in not only female entrepreneurs, but... Read more →


From The Editor's Desk: If you're a runner and you love to run for both your health and a cause, consider this! Only 10 Coveted Spots Available in Distance-Running Relay Adventure to Benefit Multiple Sclerosis The estimated 70,000 individuals who... Read more →


by Yvonne DiVita I started this blog in 2004 to support the idea that marketing to women online is a practice more businesses should be focused on. Since then, a lot has changed. The Internet has changed, for one. It's... Read more →