Blogging is the equivalent of mouse-to-mouse advertising. Check out this blog, where Lip-sticking was mentioned for its quality reading list: 800ceoread.com
Thanks go to Todd, the blog's owner, for giving me a head's up.
The world of blogging just gets better and better-- it's a friendly communication tool that has proven the six degrees of separation for me. Every week I meet another new blogger who is connected to someone I already know. And every week I become more informed and updated on sales and marketing online, to women and to men, through blog entries posted by my esteemed colleagues and friends-- and by many who aren't sales and marketing professionals. In fact, I consider notes on blogs outside of my sphere of influence to be so valuable that I heartily encourage everyone to venture out of their specific industry blogsphere and see what the rest of the world is saying about sales and marketing online.
What's not to like about that?