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Five Phantasmagoric Facts on the Women's Market

Jane Meets Chatty Cathy

Baby boomers out there will remember the Chatty Cathy, the doll that talked. She was all the rage back in the 1960s. We assume she drove parents and siblings crazy-- much the way the Furbie's drove us crazy only a few years ago. (Furbies, for the forgetful, are those annoying little creatures sold in the late 1990s that wouldn't SHUT UP!) At any rate, Jane is feeling Chatty, and Cathy came to mind...so...pay attention. There is a carnival of activity going on around the net this week, and we don't want you to miss any of it, dear readers.

Naturally, Jane would be remiss were we not to remind you of the powerful, informative, interactive Carnival of the Capitalists. It's over at John Winsor's Beyond the Brand this week. All the best bloggers have a post there, but...some brand new, excellent, well worth reading posts from some new bloggers (to Jane, though perhaps not to others) are there, also. The information on how YOU, too, can participate is at John's blog. Hurry over there...set aside an hour...you will be amazed!

This week will also see one of our favorite women bloggers doing something unique and marvelous. Rosa Say of Talking Story with Say Leadership Coaching is away and has her Ho'ohana Community guest posting this week, talking about business reinvention. First up is Lisa Haneberg, author of the much acclaimed High Impact Middle Management, which Jane plans to do a full review of very soon. (Lisa has a post at the Carnival, also.) A visit to her blog, Management Craft, is a worthwhile activity, no matter how busy you are today. Tomorrow's guest is on Rosa's reinvention topic is...none other than Jane's alter ego: Yvonne DiVita! Jane hopes you will click into Rosa's blog for ALL of the guest posts. We know we will!

For our last announcement, we wonder how many of you caught this little ditty in Sunday's NY Times? "X-celling Over Men" by op-ed columnist, Maureen Dowd.

It's a doozy-- don't say we didn't warn you! The story is-- that "women are genetically more complex than scientists ever imagined, while men remain the simple creatures they appear."

Jane did not write this. And Maureen is not making it up. It comes from a study done at Duke University by genome expert Huntington Willard. Jane thinks the best part of this article is where Dowd, in response to the facts of the study, states, "This means men's generalizations about women are correct, too. Women are inscrutable, changeable, crafty, idiosyncratic, a different species."

Which, Jane has been trying to tell you all along! In fact, the study also notes that "women are more different from each other than we knew."

Women...complicated, unpredictable, full of surprises. We can't help being the way we are. One thing the study didn't note, that Jane wants you, dear reader, to understand is that-- women like to shop. Indeed. The majority of women prefer shopping to ... watching soap operas. In fact, the minority of women who don't like to shop-- must do so more than once a week. Why shouldn't they be Girls_whispering2_1 shopping at your website?

We will be, if you market to us as if we matter. Show us we matter by-- engaging us in conversation. Why do you suppose Chatty Cathy was so popular in her day? Because she could talk.

Talk to us. We'll talk back.

What's not to like about that?

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