by Guest Blogger, Lena West
Every now and again, I come across content that has potential positive (and sometimes negative) implications for growing business-owners but, the information is buried in some obscure research paper or, in this case, a Google press release. I'll try to bring these kinds of things to the surface more often - especially as my company shifts its focus to helping businesses put all the social media puzzle pieces together - because being able to extrapolate what these bits of information mean to you is the difference between being strategically aligned for growth and spinning your wheels.
I read this statement in a Google press release: “Over time, Google Video will become even more comprehensive as it evolves into a service where you can search for the world's online video content, irrespective of where it may be hosted.”
Google has already demo'd this idea with AdSense video a few weeks ago.
What does this mean to the growing business-owner?
Simple. As Google 'ramps up' Google Video, they’ll be looking for content to index – lots of it. Yep, more than what they have on Google Video and YouTube combined at present.
And, it’s a safe bet that because Google's goal is to index LOTS of video content, virtually *any* video content will be indexed pretty quickly. Couple this with the fact that now video is SO easy to create and upload...the hand-writing is on the wall.
STILL not getting it?
If you’ve ever considered adding video to your web site or launching that vlog (video blog) – now’s the time.
What are you waiting for? A personal invitiation?