We're neck-deep in planning for a fall conference, locally. The idea is to award someone in our local community with a bricoleur award. If you're not familiar with the term (as I wasn't) it describes someone who gets things done with whatever is at hand. I have a plaque in... Read more →
Was watching Oprah yesterday - I try to pause in my work every day to turn on Oprah (yes, I'm a fan, but more than that...I like to study Oprah - she's a phenomenon that defies explanation) and lo! and behold! I was treated to a segment on Sara Blakely... Read more →
by Guest Blogger, Lena West, Chief Social Media Strategist at xynoMedia Technology Perhaps businesses have lost their way in all the Web 2.0 hoopla. Sometimes I see them in my mind's eye as groping around in the dark, dank, cobweb-y corners of the Internet. Perhaps they don't care anymore. I'm... Read more →
by Guest Blogger, Mary Schmidt, Marketing Troubleshooter. Happy Friday! This is my first guest post on Yvonne's blog - and it says a lot about blogging relationships and trust that she's asked me to do this (and she's not reviewing before I post.) So, without further ado, let's talk about... Read more →
UPDATE! UPDATE! I thought of a few more... The "W" list... it's making the blogosphere rounds and showing up in a lot of unexpected places. I say unexpected because some of the folks passing it along, and adding to it, are writers and bloggers who would not have been on... Read more →
I've been surprised by how this blog has morphed into something that both men and women in business find useful. Not always for the marketing to women online advice, which is its primary purpose, but for the insight given by myself, Lena, and other writers who have sometimes added their... Read more →
by Guest Blogger, Lena West, Chief Social Media Strategist at xynoMedia Technology I make the above statement more often that I'd care to admit. I take recommending people very seriously. If I've ever referred anyone to you, you must really have your stuff together. Congrats! Because I'm known as a... Read more →
Starting Friday, August 24th (I almost wrote 'May' ... what's up with that?), my good blogger friend, Mary Schmidt, will be contributing to this blog on an occasional basis. Mary is one of the smartest women bloggers I know - she writes at Mary's Blog and always gets me thinking... Read more →
It's Millie's Birthday (a little bird told me)... so in honor of someone who is fun, creative, delightful, smart, talented... and outliving everyone because of it, I shout out: HAPPY BIRTHDAY... AND MANY MORE! The blogosphere loves you, Millie! Read more →
Got an email from a very good friend and client, just the other day. It said, "Here's a link about word of mouth marketing ... what do you think? How can we maximize our WOM?" And, there it was... a link to Netscape and an article my friend wanted me... Read more →