No New Year's resolutions here. I find resolutions much like the fortunes one gets in fortune cookies - fun in their intent, but not worth the paper they're printed on. So, instead of New Year's resolutions, I thought I'd offer 10 9 QuestionsTo Ask Your Women Customers ... and share... Read more →
Over at The Moderate Voice I discovered this great interview with Paco Underhill, best-selling author of Why We Buy: The Science of Shopping, as well as other related books. He's also the CEO of Envirosell - a company that looks at people and behavior, mostly as it relates to shopping.... Read more →
Women outnumber men online. So reports tell us. This is not news. What women do online isn't really news, either. We research family health. We compare products and visit comparison shopping sites. We shop. We connect via our blogs. We socialize. Ah! There it is - the S word: socialize.... Read more →
Looks like we're ending the year right. I'm discovering more and more websites and blogs about "going green." There is even "green" buzz everywhere I go. It's encouraging, don't you think? Here are the newest places (and one sustainable one) I've found that are tracking, talking, or totally committed to... Read more →
Some regular readers of this blog may be wondering where the author has disappeared to... Well, I've been trying to make sense of life and love and the comings and goings of people and pets. I am one of the luckiest people on earth to have such outstanding friends like... Read more →
by Guest Blogger, Lena West, Chief Social Media Strategist at xynoMedia Technology (Note: End-of-the-year, feel-good, set-some-goals, rah rah posts annoy me so this post is not that.) In the end, James Bond always gets the best of the villain - and, yes, the leading lady, as well. And, I have... Read more →
by Guest Blogger, Lena West, Chief Social Media Strategist at xynoMedia Technology One of the things that really burns my shorts (as my wellness coach Cheryl says) is when people say to me: Your business is doing so well. You're so lucky. That's the quick way into a serious verbal... Read more →
By Guest blogger, Mary Schmidt, Marketing Troubleshooter NYT Headline: Retailers Face An Ominous Holiday Sign Sales of women’s clothing, a traditional pillar of the holiday shopping season, are unusually weak so far this year, according to a major credit card company, an ominous sign for the retail industry. From high-end... Read more →
by Guest Blogger, Lena West, Chief Social Media Strategist at xynoMedia Technology I'm not sure what - or if - you've heard about the recent challenges of game developer Jade Raymond or not. If you haven't, click here for the link to the full, controversial story. And, if you don't... Read more →
Green is the most popular word around, these days. I'm getting a lot of PR about companies going green, or folks talking about the green environment, and TV news has a story on going green almost every day, it seems. All to the good, of course. Diane over at The... Read more →