The "Indie Jones" Brand - I don't care about the reviews.
May 16, 2008
By Guest Blogger, Mary Schmidt, Marketing Troubleshooter Oh Boy! It's summer movie season! I've been seeing bits around the Web that some previewers are less than wowed by Indiana Jones and The Kingdom of The Crystal Skull. I don't care about lackluster reviews. I'll be there the first day -... Read more →