by Guest Blogger, Lena West, Chief Social Media Strategist at xynoMedia I can't believe I'm going to write about playing "hard to get" on a blog written by women, but here I am. But, it's not what you think. I posed a question on Twitter the other day that went... Read more →
By Guest Blogger, Mary Schmidt, Marketing Troubleshooter This past week I wrote (what I thought) was a funny post about marketing to men (women) on my Mary Schmidt blog. One of my commenters didn't agree, and is bored by me writing about the topic "over and over." He says he... Read more →
Well I normally write about promotional marketing, specifically who's doing what online these days. But as I sat down today and tried to decide what marketing to women promotion to write about I just couldn't get my mind off my oldest daughter, Kelsey. You see tonight we'll be going to... Read more →
Last week, I started this series talking about my recent good-but-not-great travel experiences. If you missed part 1, catch it here. After Boston, I headed to Chicago and I stayed at the Hotel Monaco (part of the Kimpton boutique hotel chain). I was going to stay at the Renaissance, but... Read more →
By Guest Blogger Mary Schmidt, Marketing Troubleshooter 'tis the season. I recently got a letter from a political candidate. I made a small contribution to him in the last election (in another state) and he didn't win. But, he's making another run (he lost by only about 1000 votes) and... Read more →
So, I missed Father's Day. Well, I was around, but not in any shape to write a post congratulating the great dads of the world. I was only semi-alert. Here's the short version - because typing one-handed is not any fun... On Friday last week I was happily enjoying time... Read more →
by Guest Blogger, Lena West, Chief Social Media Strategist at xynoMedia Last week I spent half of the week in Boston, speaking at the Marketing Profs B-to-B Forum, and then I headed straight to Chicago to speak lead back-to-back workshops about social media for an entire day. This was just... Read more →
By Guest Blogger, Robbi Hess, Editor, ByLine Magazine Who wants to be a millionaire? Okay, who doesn't want to rake in a few extra dollars, especially in the face of more than $4 a gallon gasoline? I know I do. And with the advice offered in Scott Fox's "Internet Riches... Read more →
Recently in my review of promotional marketing campaigns I came across an interesting promotion that The Hershey Co. executed in which they utilized themed house parties via House Party, a new marketing services firm. Hershey’s had 10,200 “House of Bliss” parties going on over the April 25 weekend to support... Read more →
Tuesdays used to be Fit by Five days. In the early days of this blog my Tuesday post was written to give folks 5 ways to increase business. That usually involved sharing links...and link love is something I enjoy so here goes... First, I am not linking to Vidshadow. They... Read more →