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August 2011
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October 2011

By Guest Blogger, Donna DeClemente, Donna's Promo Talk Yesterday I was in New York City attending the 5th Annual Focus on Sweepstakes, Contests and Promotions Conference sponsored by the ACI, American Conference Institute. The focus was on the legal and regulatory issues regarding these types of promotions and the room... Read more →

guest post by Amanda DiSilvestro @businessdotcom As a woman, you would assume marketing to women would be simple. Believe it or not, this does not always come easy to men or to women when it comes to creating company campaigns. Many marketing departments have set their sights on social media,... Read more →

by Yvonne DiVita @lipsticking & #smallbiz I'm not a disaster recovery expert, by any means. But, I know about disasters. Little ones, anyway. I lived through the ice storm of 1991 in Rochester, NY - two weeks without heat or lights, and no school. I didn't have a business, so... Read more →

By Amanda Ponzar The terms “corporate social responsibility” and “CSR” (or CSER to include environment) are constant buzzwords in the nonprofit and corporate worlds. To me, it’s not just “corporate”, it’s everyone. People get so riled up about what corporations should or should not be doing –- when’s the last... Read more →

Article by Chloe Spencer Undies, underwear, underpants, panties, knickers, briefs: whatever you call 'em, we know we're all talking about same thing. Have you ever thought about who the heck even came up with the idea for undies? Where they originated from, and why? Well, it's exactly a normal thought.... Read more →

By Guest Blogger, Donna DeClemente, Donna's Promo Talk Recently I read this stat from eMarketer that estimates that the US mobile web population will be up almost 25% this year as 97.3 million mobile owners log on to the internet from their device. My husband and I just returned from... Read more →