No, I really, really, really don't want to buy the bra.
November 18, 2011
By Guest Blogger, Mary Schmidt, Marketing Troubleshooter, LLC
As regular readers know, I don't own a television, so I watch shows online. Of course, there are still commercials. And, really, I don't have a problem with that. I understand that the networks/show producers need to make money. I even enjoy some of the ads, including the Mayhem spots (the raccoon in the attic is a favorite.)
Some of the commercials such as the Hail to the V! series are at best annoying; at worst, insulting. My latest peeve is the bra ad which runs seemingly incessantly with CW shows. I actually got up and left the room last night; I was that sick and tired of it. (Yes, now I can have a bra that makes me look two cup sizes larger!) However, it's just a commercial...so why do I so utterly loathe it?
Because it depicts what we would - um - call a "skank" back in the day. You know, the one the guys could always "depend" on if nothing better came along. Ratty hair, drug-addled look on her face, dancin' around the campfire in her scanty underwear. Yeah. Real class act; I wanta be her! *Sigh* Irritating, insulting, demeaning to women.
And, here's the real kicker - I can't remember the company's name. Atria? Avia? Avian? Huh? Please just go away and take the skank with you.
If we can simply get rid of those demeaning ads that can really get through your nerves:)
Posted by: Shery | November 18, 2011 at 01:37 PM