Decorate Grand Marnier's Holiday Tree and they'll Donate to Charities
December 21, 2011
By Guest Blogger, Donna DeClemente, Donna's Promo Talk
The countdown to Christmas Day is now only four days and so is the time I have left to write about the holiday promotions of 2011. So have you finished your shopping yet? From the sounds of it we have all been helping out the economy quite a bit this year, both online and in the stores. I just have one small thing left to get!
Here's another one of my favorite brands, Grand Marnier, that launched an interesting holiday promotion on their Facebook page. In the spirit of giving, Grand Marnier will be donating up to $10,000 to a deserving charity this holiday season. The "Grand Giving Tree" holiday promotion not only benefits charities, but it also giving participants a chance to win $1,000.
Users can decorate a tree by selecting a holiday ornament that represents one of three charities: the World Wildlife Fund, WaterAid America (dedicated to improving access to safe water, sanitation and hygiene in the world's poorest countries), or Cool Earth (helps indigenous communities halt deforestation one village at a time).
The charity that has the most ornaments by Dec. 31 will receive the $10,000 donation from Grand Marnier. The other two charities will each receive donations of $2,500.
The promotion gives people the option to enter the sweepstakes. All U.S. residents are eligible to enter except for California. This is because of the state regulations that prohibit any alcohol spirit brand from giving away a prize of $5.00 or more in any sweepstakes. So most of the time they just leave California out, such as the case here. Participants don't have to like the Grand Marnier Facebook page, but it does require them to accept the application which gives permission for the brand to access profile data and to send email from the Giving Tree program.
Once I picked my charity and decorated the tree I was taken to a new page where I first had to wait a minute for the tree to be trimmed. Then I was able to see the ornament that I put on the tree which also populated with my profile photo, my city and state and my charity. It also gave me the opportunity to share this on my Facebook wall, all the while listening to the music from the Nutcracker.
I'm pretty impressed with this promotion and the way the application works. Check it out before the end of the year.
Now I think I'm just going to have to pick up a bottle and sip some Grand Marnier by our tree with my hubby on Christmas Eve. Enjoy and have a wonderful and blessed Christmas.
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