Nurturing BIG Ideas from Baby Boomer Women | Starting with Your Imagination and Ending with Your Implementation – We help you move it forward and get it going. 

Yvonne DiVita and Robbi Hess, two enthusiastic Baby Boomers with more than 15 years of business and writing experience, are here to help you filter your ideas to find the best ones, the ones that have success written all over them. Once we help you discover that BIG IDEA, we guide you on putting it to work as you build success in your Second (or third) Act.

We know you're not sitting home in a rocker watching the sun rise, with nothing to do all day. That's not how we baby boomers are spending our Second Act. Our focus is on one or more of the ideas below. If you're struggling with any of them, let's talk. 

1. Starting a new business (or re-purposing an old business)?
2. Creating a partnership with a family member/friend/former colleague?
3. Living a happy, healthy 100+ Life!
4. Writing that book you've always wanted to write!

If fantastic ideas are flowing like water through your brain and  you can't stop them... if you're struggling to pick out the ones you can trust to carry you through your second act...if the real excitement of being free, independent, and ready to conquer the world describes you, we can help.

In our workshops and private consulting sessions, we work with smart women determined to succeed. We uncover your hidden and obvious talents, and move you forward to the level of success you want. We've been there, done that, and thrown the T-shirt away. Let us offer our years of experience in all four of the categories above - and help you get started on a successful, remarkable, worthwhile second act. #nohesitation

 

 Yvonne DiVita, Founder/Writer/Author/BIG Idea Facilitator


I am, first and foremost, a writer. Writing is second nature to me. As important as eating, or sleeping, or walking from room to room as I go about the day fetching coffee, letting the dog out, returning to my desk to compose blog posts, write my book, create presentations, reply to emails, add edits to client books, or whatever is on the schedule at that moment.

The eternal writer who accompanies me everywhere, writes tomes in my head, every day. It’s because I am a writer, that I have been successful in business on my own for close to 20 years. 

 I bring all of those nearly 20 years of work, education and study in the field of communication and business to everything I do. 

I've created and run three successful businesses and during that time my focus has been on women, because women are smart, talented, and energetic. We are, as Harriet Beecher Stowe once said, "The real architects of society."

That's why today, I'm working with women in my 'age' group - young at heart women starting their Second Act in a life that might last 100 years! 

contact info: yvonne (at) lipsticking (dot) com

Robbi Hess, Author/Magazine Publisher/Writer/Editor

I am a professional blogger, social media consultant, copy (and ghost) writer, editor and creative thinker. I help individuals and small business owners define their key message and express it through social media platforms, a robust website presence, blogging, newsletters and other online and print media.

As a writer, I believe that All Words Matter especially as it relates to your business and the message you’re sending. I’ve honed my craft over years of prolific writing efforts in both print and online forums. I have sharpened my red pen as the editor of daily newspapers, business and writer’s magazines as well as with several book publishers.

I’ve worked with Yvonne for over 15 years! I was a vital part of the Windsor Media Enterprises (WMEBooks) publishing company, and I’ve watched small business owners struggle with writing and learning as it pertains to online, during my work at WMEBooks and while working with Yvonne at Lipsticking. It’s because of the fast-changing world of doing business online that I continue to work with my own clients on social media and writing/editing, as well as working with Yvonne at Lipsticking.

All words do matter. As Yvonne says, it’s time for your voice to be heard. Let’s work together.

contact info robbi.editor (at) gmail (dot) com