Conclusions First of all, I admit, I have little or no patience with most things. This means, when I sign up for a webinar and you take 10 minutes of the hour you promised me, talking about yourself, going into great detail about your life, mentioning some major illness or... Read more →

Post by Blog Manager Robbi Hess It still kind of amazes me that even today, business owners will ask, "Do I really need a blog?" My short answer is a resounding, "yes!" Why? Myriad reasons, but the main one is that if you have a website and you don't typically... Read more →

by Yvonne DiVita Writing is a process, as well as an inspiration. Those of us who do it daily struggle with the right content, the best content, the most relevant content. It's easy to fall into the trap of writing 'easy' content. Easy content flows from the fingertips. It's what... Read more →

You must read. And then read some more. In fact, put down the business books and read the classics. I'm talking Hawthorne, Virginia Wolfe, Mark Twain, Edgar Allan Poe, Tolkien, even the not yet classics by Stephen King and others who invent entire worlds out of thin air. Yes, even Harry Potter. There is a wealth of learning in fiction. Read more →

A story does need credibility. Storytellers are allowed to borrow from memories that may not be so sharp, as long as the truth is not stretched too far. In business, you can take a personal memory and craft a business story around it. It serves to show your customer that you're human, just like she is. Mark Twain is one of my favorite authors. He was a master at storytelling.  Read more →

Guest post by Megan Totka There are countless signs that the workforce is really ready for women leaders. However, female entrepreneurs still have trouble securing business loans. A study done by the California Reinvestment Coalition found that in California, small business loans given to women dropped by 70 percent between... Read more →

Guest post by Katie Parsons Women who experience great levels of success are entirely too familiar with the old song and dance. Even when women push their limits and don’t give up, they’re at a distinct disadvantage in male-dominated professions and are often underestimated, underutilized and receive paychecks that are... Read more →

by guest blogger, Kaitlyn Fusco Let’s face it, we all wish we ate healthier from time to time, but the thought of spending extra cash for less calories makes it harder. The truth is that eating healthy doesn’t have to cost more. Here’s how you can eat a healthy diet... Read more →

guest blog by Susan Payton If reactions to your marketing materials have been lukewarm, take a hard look at your brochures, business cards, and fliers to see why they’re not enticing potential customers to buy from you. Chances are, with just a few tweaks, you can make your print material... Read more →

By Amanda Ponzar @LivingUnited Many organizations publish top 100, top 50, top 10 lists. So here are my top 7. United Way Worldwide –- the largest privately funded nonprofit in the U.S. and the world –- just announced its highest national awards for philanthropy, volunteer engagement and community impact. Companies... Read more →