Today, I have a great offer for someone in the NY area. I was contacted by this Off-Broadway marketing firm about Play Dead - a show for those who want to add some excitement to their the form of a scary show that gets your blood boiling - my... Read more →

By Amanda J. Ponzar It’s a truth (almost) universally known that women love Jane Austen. I dug out my marketing books to write a groundbreaking post on what Jane Austen teaches us about marketing to women –- you know, the 4 Ps: Product, Price, Promotion, Place…and Pride and Prejudice? Then... Read more →

I thought I'd share some more information on the TV pilot I talked about a week ago. First, meet Jenna Lyng - the film maker who contacted me. "Jenna is a young filmmaker, writer, and actress currently based in Los Angeles. She graduated Emerson College in December '09 with a... Read more →

If you have kids, know kids, live in a community with kids, don't like kids, or are even remotely interested in America’s future workforce and global competitiveness (see why you should care about education reform), check out this film. It's heart-warming plus chock-full of interesting facts. I watched with my mouth hanging open, scribbling statistics in the dark on a pad of paper I discovered in my purse while rifling for tissues. Here are those unedited scribbles: Read more →

By Guest Blogger, Donna DeClemente, Donna's Promo Talk Today is the first of September. It feels strange to say September first because we're having a heat wave with a week of 90 degree days. So it definitely still feels like summer. However, it begs the question, were did the summer... Read more →

By Guest Blogger, Donna DeClemente, Donna's Promo Talk Disney's Toy Story 3 hit the movie theaters this past weekend and dominated the box office with a record-breaking $1.3 billion debut for North America. I haven't seen it yet, but the trailer does look adorable and the critics all seem to... Read more →