By Amanda Ponzar Unless you’re traveling by private helicopter with a security team, who needs the stress, crowds, traffic and frantic mall panic of Black Friday shopping? Being a busy working mom, it’s just easier to compare prices and products online and have boxes magically show up at my front... Read more →
By Amanda Ponzar Whether you're a nonprofit business or individual you almost don't exist if you're not online and in social networks. A few weeks ago, a nonprofit development director asked if I could help raise her profile on LinkedIn. You know the world's about to end when Amanda Ponzar... Read more →
By Guest Blogger, Donna DeClemente, Donna's Promo Talk Disney's Toy Story 3 hit the movie theaters this past weekend and dominated the box office with a record-breaking $1.3 billion debut for North America. I haven't seen it yet, but the trailer does look adorable and the critics all seem to... Read more →
By Guest Blogger, Donna DeClemente, Donna's Promo Talk For any us mothers with teenagers we are all aware that today is the official release date of Harry Potter and the Half-Blood Prince, the sixth Harry Potter film in the series. My daughter and her friends attended the midnight show last... Read more →
Where Viral Marketing is NOT Going - or
Who Really Finds This Funny?
July 03, 2008
I was at the Microsoft Advertising site,"Inspiration Anyone?" taken there by Dave Young, someone I admire and... I was pretty surprised at the video you see below. Note that Dave was showing an updated version of last year's "The Break Up" viral video, where the clear disconnect between advertiser and... Read more →
Women and Hollywood: My Take on Sex and the City
May 31, 2008
I am not a fan of Sex and the City. I just don't get it. No, really... four women out of control in NYC, are not representative of the whole. These four are just... too outrageous for me. Okay, I have to admit that I've never watched the show. I've... Read more →
The "Indie Jones" Brand - I don't care about the reviews.
May 16, 2008
By Guest Blogger, Mary Schmidt, Marketing Troubleshooter Oh Boy! It's summer movie season! I've been seeing bits around the Web that some previewers are less than wowed by Indiana Jones and The Kingdom of The Crystal Skull. I don't care about lackluster reviews. I'll be there the first day -... Read more →
Sunday Double Feature: Those Were the Days!
April 20, 2008
Ah, back to the days when you could go to the movies and enjoy a double-feature. Yep, that meant two movies for the price of one. That's what's going to happen today, on this blog. I'm writing about two movies...two movies full of drama, excitement, and... lots of blood. Ah,... Read more →
Enchanted, I'm Sure!
March 29, 2008
Watched Enchanted, F-I-N-A-L-L-Y! I can't believe how long that DVD sat on the dresser waiting patiently for me to pop it in the DVD player. Well, the daughter from Buffalo, my baby girl, Maggie, came up for the weekend (baby shower for a niece) and we decided to watch it,... Read more →
Ratatouille
November 04, 2007
Ratatouille, the Pixar movie, will be out on DVD Tuesday. I thought I'd share my thoughts on it, as I received a copy of the DVD a couple of weeks ago. WARNING: I didn't especially like it. (I do like the food dish however...do try the ratatouille recipe sometime.) Ok,... Read more →